Loud Sound GH
Loud Sound GH is music blog targeting young artistes in Ghana, and across Africa. We share legal download links of their songs, put out press releases, updates on music concerts and album reviews. Loud Sound GH also shares the most trending news in the entertainment world. We are the new era of online music blog and the biggest platform for up and coming artistes.

Watch: Davido – Assurance (Music Video)

Davido out with new music video for his new smash single 'Assurance' directed by Meji Alabi for JM Films.

Nigerian music super-star; Davido out with another music video for his new hit single titled ‘Assurance’. Video directed by Meji Alabi for JM Films productions. Davido has been consistent with hit songs and always supported them with refreshing music videos. This new song joins the list of great songs released by Davido and the music video expresses the inner beauty of the song.

The song ‘Assurance’ doesn’t need much explanation since the concept is obvious. The song is basically about assuring your partner and making her know and understand what have and planning to do for her is forever; more like a Life-Time insurance. Definitely the kind of lyrics almost every woman would love to hear their man say to them. I think a good woman deserves those lyrics.


The music video had scenes spiced with the feeling of love and celebration… From what looks like a beach house, the jeep drive and finally to a place that looks more like a carnival. Great transitions and consistent story line; and this will make me say great job by the director! One thing I noticed is that Davido and his girlfriend showed off their FILA¬†stuffs. Davido showed off about 2 or 3 FILA shoes… Is that an endorsement deal or just love for the Brand? Enjoy music video below…


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